Our Ten-Point System Guarantees Better
Advertising Copy

We use a ten-point system that analyzes your ad copy using tested, proven benchmarks. This system identifies opportunities for improvement that we can implement for you.

We're the ONLY firm in the Boston area that uses this system. No one else can evaluate your marketing communications as quickly and productively. Learn More. If we can't help you we'll tell you so and you won't owe us a dime.

Once we determine where you need help (and 97% of all marketing communications do need help), we will produce persuasive direct-response copy that will get your qualified prospects to take your most desired action. This could be to call you, visit your website, come in to your place of business, or any other action that makes sense.

We will set up tangible, measurable systems to get the maximum return on your marketing investment.

Our three step approach is intelligent, specific, and strategic.

1) We ask the right questions and perform the required research to ensure we fully understand the benefits of your product or service.

2) We learn about of your audience, how they think, and what their concerns and motivations are.

3) We study your competition by reviewing their ads, literature, and websites. This aids us in developing your differentiation strategy.

Utilizing this information, we then write fact-based copy that uniquely positions the benefits of your product or service, speaks your buyer's language, contains a call to action, and gets results!

At Write Marketing Group, we bring new ideas to the equation that your current staff members may be unable to provide. Our clients tell us this "fresh perspective" is exactly what they've been looking for.

From research to brainstorming to copywriting, we adapt proven methods from your industry and other industries to get optimal results for your company.

The result...original copy for brochures, letters or direct mail packages that grabs the reader's attention, elicits a response, and generates sales.

We write copy for the following:

• Brochures
• Ads
• Sales Letters
• Articles
• Inserts
• Product Sheets
• Direct Mail Packages
• Newsletters
• Press Releases
• Internet Direct Mail
• Websites and PowerShows
• And other marketing materials used
  to sell products and services