Ben Edwards - Bio
Ben Edwards is president of Write Marketing Group, a marketing consulting and copywriting firm located in Boston, Massachusetts. His areas of expertise include:
- Developing, analyzing and improving marketing strategy for the small to medium-sized business.
- Launching and positioning new businesses.
- Writing clear, concise and persuasive copy that communicates directly to the client's target audience.
- Writing and Producing direct mail pieces that enhance company image and increase sales.
Ben's professional experience includes 20 years as owner and marketing director of Edwards Printing Services, a full color commercial printing business located in central Connecticut. During this period he worked with corporations, agencies and non-profits on all phases of the print communications process. Ben served as a marketing consultant for numerous clients and honed his writing skills by crafting direct mail pieces, writing web content and authoring a book.
While forming Write Marketing Group two years ago, Ben took long-established relationships with outstanding designers and website development firms and combined them with his own talents as a marketing consultant and copywriter to create an exciting new enterprise. Access to these resources and this expertise is available to his clients. With a style that is personable, focused and results-oriented, customers view him as both a friend and highly valuable business asset. To many, he has become a natural extension of their organization.
Ben holds a Bachelor's Degree in Business Administration from Bryant University in Rhode Island. While a marketing major at Bryant, he developed a passion for journalism serving as news editor of the college paper and holding internships in the school's publications and public relations offices. In 1989, Ben was the first recipient of Bryant's Young Alumni Leadership Award recognizing his accomplishments in business and marketing.
Today, Ben is actively involved in the Boston business community as a member of the Greater Boston Chamber of Commerce. He is also a longtime member of the National Association for Printing Leadership (NAPL), keenly aware of industry trends and can offer printing firms proven marketing solutions to help their businesses grow.
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